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I've just completed reading the SSR hardcover book. Had some interesting facts on why and what "They" had to do to get the SSR into production.
Some interesting snips:
At the beginning of the book, when the concept car was seen, someone said "great car but you will never build it". Through the book, they point to this as to why we have to show the public we can build it.
The original concept car had a 6L V8 motor. After building around the 5.3L in 03, they suggested that an engine upgrade was in the future to keep the car "fresh".
The towing capacity limit was based on the engine radiator.
Estimated sales per year was based on 15,000 units.
The target buyer was 35 to 60, $140,000/year, likes to be seen, wants style more than speed (ala vet).
Target price was $41,000 but stated that the target buyer would not care if it was 38 or 45.
Its interesting to read about the logic that went into the pre and post production of the SSR.
Anyway, the book is on sale at www.amazon.com for about $27 with free shipping.
Some interesting snips:
At the beginning of the book, when the concept car was seen, someone said "great car but you will never build it". Through the book, they point to this as to why we have to show the public we can build it.
The original concept car had a 6L V8 motor. After building around the 5.3L in 03, they suggested that an engine upgrade was in the future to keep the car "fresh".
The towing capacity limit was based on the engine radiator.
Estimated sales per year was based on 15,000 units.
The target buyer was 35 to 60, $140,000/year, likes to be seen, wants style more than speed (ala vet).
Target price was $41,000 but stated that the target buyer would not care if it was 38 or 45.
Its interesting to read about the logic that went into the pre and post production of the SSR.
Anyway, the book is on sale at www.amazon.com for about $27 with free shipping.